DÍA 1: MIÉRCOLES 11

9:00 am — 10:30 am        MICHAEL EISNER (Disney)

10:30 am — 11:00 am      Coffee Break

11:00 am — 12:30 pm    JIM COLLINS (Videoconferencia)

12:30 pm — 1:00 pm      Coffee Break

3:00 pm — 4:30 pm       Comida

4:30 pm — 6:00pm        PHILIP KOTLER

DÍA 2: JUEVES 12

9:00 am — 10:30 am        STEPHEN COVEY

10:30 am — 11:00 am    Coffee Break

11:00 am — 12:30 pm     ERNESTO ZEDILLO

12:30 pm — 1:00 pm      Coffee Break

1:00 pm — 2:00 pm        FERNANDO CHICO PARDO

2:00 pm — 3:00 pm        DON TAPSCOTT

3:00 pm — 4:30 pm       Comida